Money is the blood that courses through the veins of any business. Revenue is its life-sustaining force, but there isn't any when you're just getting started. Stanette Marie Rose is an expert in financial matters and has taken several businesses through IPO’s. She shares what she knows about putting deals together, how to value the equity in your firm, and even how to figure out if it makes sense to exchange services for sweat equity. From bootstrapping to crowdsourcing and angels to venture capitalists, you'll hear about what it takes to get the heart pumping.

Podcast: